wholesale Jessica Freeman wholesale Jessica Freeman

349 | Making Strategic Buying Decisions and Navigating the Sales Rep Relationship with Keli Faw, Crow & Canary

During this episode, Keli Faw shares the challenges retailers face, from managing seasonal returns to making strategic buying decisions. We discuss the impacts of online platforms like Faire and Amazon on the wholesale markets and why there needs to be transparency and strong communication between buyers, reps, and brands. 

Read More
wholesale Jessica Freeman wholesale Jessica Freeman

346 | Tripling Revenue by Focusing on Wholesale with Rachel Kroh, Heartell Press

During this episode, Rachel shares how she tripled her revenue by focusing on selling wholesale, strengthening her systems, and building the infrastructure of her business. Plus, Rachel reflects on the challenges of relocating her business, the impact of her art on emotional expression, and her exciting plans for the future, including a 10-year anniversary collection. 

Read More
product, wholesale Jessica Freeman product, wholesale Jessica Freeman

343 | 5 Tips for Creating an Effective Wholesale Catalog with Katie Hunt

A wholesale catalog’s purpose is to sell your products, tell your story, and build a relationship with a buyer when you can’t be there with them in person. The goal of your wholesale catalog is to sell your products, and it’s important to build your catalog with your retailer in mind. In this podcast episode, I’m going to go through five quick tips for creating an effective wholesale catalog.

Read More
pep talk, tradeshows Jessica Freeman pep talk, tradeshows Jessica Freeman

341 | Building Confidence in Your Brand with Priyanka Batra, My Darlin’

During this episode, Priyanka Batra shares her love of fashion and how that influences her products, how growing up the daughter of immigrants influenced her career path, and she talks about overcoming imposter syndrome. We also talk about how she jumped into her first trade show too quickly with only 3 weeks to prepare and the lessons she learned the hard way in that experience.

Read More
pep talk Jessica Freeman pep talk Jessica Freeman

339 | Updates on Independent Contractor Guidelines with Kira La Forgia, Paradigm Consulting

If you work with independent contractors in your business, you will want to listen closely to this podcast episode. In March 2024, the US Department of Labor issued new stricter guidelines regarding independent contractor workers. Today's guest is HR consultant and expert, Kira La Forgia of Paradigm Consulting. She is breaking it all down for us so we avoid penalties and audits. 

We talk about new changes, how they affect you, and how to protect yourself if you currently have team members who may be misclassified. 

Read More
pep talk Jessica Freeman pep talk Jessica Freeman

338 | Exiting and Acquiring a Business with Kiwi Schloffel & Meghan Hopkins Sokorai

During this episode, Kiwi Schloffel & Meghan Hopkins Sokorai share their individual and collective stories about how the Your Gal Kiwi brand is now under the umbrella of And Here We Are. They'll share how this collaboration came to be, considerations and questions they both had as they structured this deal, and what it means for both brands moving forward.

Read More