386 | How Do I Align My Product Release Cycles with Wholesale Buying Seasons with Katie Hunt
In this episode, wholesale expert Katie Hunt shares advice on how to align your product release cycles with wholesale buying seasons.
382 | Alumni Spotlights: Before & After Paper Camp
In this episode, past Paper Camp alumni share their experiences in participating in our wholesale program, Paper Camp, and how it has changed their business for the better.
381 | Prep Your Product for Wholesale with Katie Hunt & Alex Gagné, Chez Gagné
In this episode, Alex Gagné of Chez Gagné talks about her wholesale growth, product expansion, and she speaks candidly about the challenges and successes she's faced along the way.
379 | Is Paper Camp Right For You with Katie Hunt
In this episode, I'm answering the top questions that we get asked about our wholesale program Paper Camp to help you decide if it's the right fit for you.
374 | How Product Business Owners Can Use Grants to Fund Their Business with Ashley Sutton, Hustle & Hope
During this episode, Ashley Sutton talks about her experience participating in the Target Accelerator program, and we talk about how she's been utilizing grants for her business, including how she got started applying for grants, what she looks for, and how these grants have benefited her business. She also shares resources in case you want to get started applying for grants for your business.
371 | Moving from 90% Wholesale to 90% Retail Revenue with Victoria Venturi, Paper Epiphanies [Part 1]
During this episode, Victoria Venturi of Paper Epiphanies shares how she moved from being a business that was driven 90% by wholesale revenue to a business driven by 90% retail revenue, and now how she's navigating her way back to finding that balance.
365 | Her Embroidery Kits Sold Out in 3 Days on Faire with Riki Inge, Rikrack
During this episode, Riki Inge of Rikrack shares why she felt like she was starting over when she moved from selling direct to consumer to selling wholesale as well as her experience selling out her embroidery kits on Faire in 3 days.
363 | How to Pitch Your Products to Retailers with our Paper Camp Coaches
During this episode, Paper Camp coaches answer questions to give listeners advice on how to pitch your products to retailers.
362 | Wholesale Growth Strategies with our Paper Camp Coaches
During this episode, Paper Camp coaches answer questions to give listeners an inside look at what it's like to be in Paper Camp.
355 | How to Get Your Products Noticed by Key Buyers with Sally Diguette, Anthropologie
During this episode, Buyer Sally Diguette shares about the buying process and schedule for Anthropologie. We talk specifically about the timelines that she's working with for both exclusive products as well as ready made products. And she offers advice for how to get your products in front of key account buyers.
351 | Getting into Your Dream Store After Being Told No with Nellys Siria, Cocoa Loves Grey
During this episode, Nellys Siria shares how her dream store originally told her no, but eventually came back to purchase her gorgeous earrings.
She also shares how she was on the verge of burnout, but pushed pause to reset how she was running her business.
350 | How to Audit Your Product Line with Katie Hunt
In this episode, I walk you through the step-by-step instructions on how to audit your product line, including how to collect the data and what data to collect, analysis and what to look for, as well as how to apply what you're learning from the data to your business moving forward.
349 | Making Strategic Buying Decisions and Navigating the Sales Rep Relationship with Keli Faw, Crow & Canary
During this episode, Keli Faw shares the challenges retailers face, from managing seasonal returns to making strategic buying decisions. We discuss the impacts of online platforms like Faire and Amazon on the wholesale markets and why there needs to be transparency and strong communication between buyers, reps, and brands.
348 | How to Leverage Underutilized Features on Faire with Kristin Fisher, Bocu
During this episode, Kristin Fisher and I discuss the essentials of optimizing your Faire shop, including how to avoid common mistakes that other brands are making, maintain strong buyer relationships, and stay ahead of your competitors with effective pricing.
346 | Tripling Revenue by Focusing on Wholesale with Rachel Kroh, Heartell Press
During this episode, Rachel shares how she tripled her revenue by focusing on selling wholesale, strengthening her systems, and building the infrastructure of her business. Plus, Rachel reflects on the challenges of relocating her business, the impact of her art on emotional expression, and her exciting plans for the future, including a 10-year anniversary collection.
343 | 5 Tips for Creating an Effective Wholesale Catalog with Katie Hunt
A wholesale catalog’s purpose is to sell your products, tell your story, and build a relationship with a buyer when you can’t be there with them in person. The goal of your wholesale catalog is to sell your products, and it’s important to build your catalog with your retailer in mind. In this podcast episode, I’m going to go through five quick tips for creating an effective wholesale catalog.
342 | Replacing a 6-figure Revenue Stream with Ready-Made Products for Wholesale with Alyson O'Connor, Rust Belt Love
During this episode, we're talking about how Alyson O’Connor pivoted away from a 14-year career making custom wedding invitations and how she replaced her 6-figure custom revenue stream with ready-made products sold to the wholesale market.
337 | Exclusivity and Ethics in Retail with Kimberley Yurkiewicz, Measure Twice
In this episode, we’re talking with Brittany Paige and we're going to dig into what the last year and a half has looked like in business for her. Specifically, we're talking about customer acquisition versus customer retention strategies, fair SEO, and how trade shows have played a part in her substantial growth.
335 | The Changing Landscape of In-Person Retail Markets with Emily Chiang, Danella McKinnon, and Kate Pinto
In this episode, we're sharing a portion of a recent coffee chat that we hosted inside our LABS program. It was a roundtable on in-person retail markets, and we had 3 of our community members weighing in with their experiences and insights.
334 | Expanding into 1,000 Stores with Brittany O'Brien, Brittany Paige
In this episode, we’re talking with Brittany Paige and we're going to dig into what the last year and a half has looked like in business for her. Specifically, we're talking about customer acquisition versus customer retention strategies, fair SEO, and how trade shows have played a part in her substantial growth.